The story goes that if you drop a frog into a pot of boiling water it will immediately jump out to save its life. However, if you place a frog into a pot of cool water and then slowly raise the temperature of the water the frog will stay in the pot despite the fact the water keeps getting warmer.
If you are scratching your head and wondering what frogs have to do with writing, this is the part where I explain myself.
Just as the frog took action leaping out of the boiling pot, your words must create a reaction in your readers. Yes, of course, your content is compelling otherwise why would you be so passionate about sharing your message? However, unless your delivery method along with your sense of urgency entices your audience to jump into action, you are not generating enough heat! Connecting with your readers by allowing them to get to know you…establishing your brand…and more importantly remember you, generates buzz. Buzz translates into your story having legs!
Now, are you wondering about how to go about writing your story?
Do you need help getting started…organizing your thoughts and notes…want someone to do it all for you?
Or, you know your story, but just need a little help.
Your Writing Mentor is passionate about helping you create your message and connect with your readers to transform them into clients and customers. If you’d like to know how, please sign up fora free 20-minute consultation today.